Menswear worth buying in Europe
Fourteen business shirt brands worth your money, from €50 German workhorses to €350 Neapolitan luxury. Sorted by price, honest about which ones aren’t worth it, and picked so you can actually buy them in Europe.
Most men in slightly-off chinos aren’t wearing the wrong brand. They’re wearing the wrong fit. Here’s how chinos should actually sit, from waist to hem, and how to spot a bad fit before you ever reach the till.
I put off buying an overcoat until I suddenly needed one for a funeral. Don’t make that mistake. Here’s how to find a wool coat that actually fits, lasts a decade, and doesn’t cost a fortune, from fabric to fit to the brands worth checking first.
Chinos sit between jeans and proper trousers, and Europe has solid options at every price. Here are the ones worth buying, from under €40 up to just below €200, with honest notes on fit and where each brand falls short.
White sneakers are the easiest shoe to get right and the easiest to overpay for. Here are fourteen pairs worth buying under €150, from the classics everyone knows to a few European names you probably don’t, with honest notes on comfort and fit.
Thick leather boots will teach you fast why the socks inside them matter. Here are seven boot socks worth buying in Europe, from merino trekking pairs to a cheap Uniqlo favorite, plus the one I’d skip.
